by Oresti Patricios. Do you sing in the shower? Sanlam, City of Cape Town, Cape Town Tourism and King James Group think you should — and here’s a song or two to keep that shower short and save water.
Search results for: Sanlam
Ad of the Week: Sanlam’s WhatsApp soapie is a first for SA
by Oresti Patricios. South Africans love soap operas and WhatsApp. King James has traded on these two insights for a campaign for Sanlam.
Ad of the Week: Sanlam’s super-duper boy
by Oresti Patricios (@orestaki) It has been a trend lately for ads to look back at ‘the old days’ with a strong sense of nostalgia. This week we go ‘retro’ again, with an ad from King James Group that harks back to the ’60s: Sanlam’s ode to youth and the patience that’s required to build wealth in the long term.
Sanlam announces brand refresh, updates positioning
by Herman Manson (@marklives) Sanlam, the listed South African financial services group, has announced a brand refresh and updated positioning. The group will sport a refreshed logo and a new payoff line, as well as a new brand architecture and communication aimed at a younger audience, according to Yegs Ramiah, chief executive of Sanlam Brand.
EXCLUSIVE: King James appointed to Sanlam, resigns Allan Gray
by Herman Manson (@marklives) The King James Group has been appointed to handle the Sanlam Group advertising and communications account. This comes hot on the heels of Sanlam’s announcement yesterday, Thursday, 13 February 2014, that it was effectively ending the lead agency status of MetropolitanRepublic, which it had appointed just over a year ago.
EXCLUSIVE: Sanlam “re-scopes” MetropolitanRepublic contract
by Herman Manson (@marklives) Sanlam has “re-scoped” its existing contract with ad agency MetropolitanRepublic. Ainsley Moos, head: group communications at Sanlam, has confirmed the news to MarkLives after queries as to whether the agency/client relationship between Sanlam and MetropolitanRepublic remained in place.
New digitally-led content marketer lands Sanlam
by Herman Manson. Habari Media has entered the content marketing business with the recent signing of two publishing veterans, Neal Farrell and Robyn Daly, as well as its first client, Sanlam.
MarkLives Agency Revenue Rankings 2021
We’ve updated our revenue rankings to give an overview of the relative scale of agencies in the South African communications landscape.
Directory of independent creative agencies in South Africa 2021
We’ve created a table of independent creative agencies in South Africa. Listings are voluntary and made directly by the agencies involved.
Q5: In a remote world, comms is king — Browning-de Villiers [interview]
Carey Finn talks to Sarah Browning-de Villiers about the challenges lockdown and WFH have posed to communications for companies, and possible solutions.