#AgencyFocus: Publicis Machine repositions, embraces pop culture

by Carey Finn. The ad agency has restructured itself through an initiative called The Machinery, with a view to embedding brands more deeply into pop culture.

EXCLUSIVE: Joe Public United launches new Cape Town agency

by Herman Manson. Joe Public United is returning to the Mother City with a new agency, Joe Public Cape Town.

EXCLUSIVE: Barloworld Equipment appoints Africa-wide media agency

Barloworld Equipment (BWE) has named Avatar Media Agency, part of the Avatar Agency Group, as its media-planning and -buying agency of record. Avatar will be responsible for the overall management of BWE’s advertising material across media platforms, including print, outdoor media and radio, in countries such as Angola, Botswana, Namibia, Eswatini, Lesotho, Mozambique, Malawi, Zambia, […]

EXCLUSIVE: Campbell moves from HelloFCB+ to Machine_

by Herman Manson. Robyn Campbell is joining Machine_ as its new MD, overseeing both the Cape Town and Joburg offices.

EXCLUSIVE: McPherson exits Machine_ for Virgin Active

by Herman Manson. Gareth McPherson has been appointed Virgin Active South Africa CMO, effective 1 March 2020.

#AgencyLeaders2019: The one to watch in 2020

by MarkLives. The Odd Number has been voted the ad agency to watch in 2020, with the Duke Group as runner-up, in SA by SA agency execs in 2019.

#AgencyLeaders2019: Most-admired ad agency boss

by MarkLives. For 2019, James Barty has been voted as most-admired ad agency boss, with Mike Abel as runner-up, in SA by SA execs.

BREAKING: Machine wins Heineken SA’s TTL portfolio

by MarkLives. “The Heineken account is an incredible win for us. It’s an honour to represent this prominent global brand locally,” says Gareth McPherson, Machine MD and CCO.

#AgencyFocus: Swipe iX tranforms businesses through digitising ideas

by Sabrina Forbes. Swipe iX is a specialist software development agency that offers full-stack web and mobile development, DevOps and systems architecture, UX and UI design, tech consulting, and emerging tech.