Animating Absa

The Jupiter Drawing Room (Jhb) set out to create a campaign that would differentiate the bank from its competitors in every sense and take into account Absa Capital’s positioning of ‘Born to Redefine’. The 60 second television commercial features exquisitely intricate animation. The team was headed up by Jonathan Deeb – creative director – and all animation was carried out by McGuff.

Ad of the Week: A South African love story from SA Tourism

by Oresti Patricios. FCB Joburg and Bomb Commercials create mythical magic for SA Tourism in a commercial story that journeys our beautiful country.

Ad of the Week: Absa Premiership turns up the rivalry

by Oresti Patricios. The Absa Premiership kicks off with an upbeat launch video from FCB Joburg and director Robin Goode of Figment Films.

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