by Veli Ngubane. A collective of Sowetan-born creatives are telling it like it really is: twins Justice and Innocent Mukheli, and Vuyo Mpantsha.
Shane de Lange’s weekly analysis of media design from South Africa and around the world.
by Megan Power. Too often the pacts that brands make with us are broken, with trust eroded.
by Jason Harrison. If we’re to pitch “the brief” as the starting point for leaps of genius instead, I believe there are three fundamental shifts required.
by Veli Ngubane. Pietermaritzburg-born Legend Manqele shares his entrepreneurial journey with us.
by MarkLives. Joe Public Shift’s “Generation Fluid”, Euromonitor’s “Consumer Health in SA” and HBR’s “The Event Marketing Evolution”.
by Mark Eardley. B2B brands, in the words of Jack Trout, must differentiate or die.
by Herman Manson. The new Absa logo, #AdoftheYear2017, Nando’s, Allan Gray, Chicken Licken, Castle Lite — the list went on and on.
Nando’s has dropped its latest ad and, as usual, South Africans are getting a closeup of themselves in the brand’s trademark humorous fashion. As the brand points out, “You people” is a phrase often used by South Africans when describing people who are different to them. So, in the ad from M&C Saatchi Abel, Nando’s […]
by Veli Ngubane. Tshegofatso Phetlhe — of #rightmyname fame — is an award-winning creative from Soweto.