by Nadia Lotze & Kelly Duncan. Sometimes sticking to your guns may cause you to shoot yourself in the foot.
Gordon Ray, founding partner and executive creative director of M&C Saatchi Abel Cape Town, is now creative partner, with Jake Bester taking over as ECD. Comments Neo Mashigo, M&C Saatchi Abel Group chief creative officer, “Gordon has played a huge role over the past nine years, growing the business and, in the process, producing iconic, […]
by Jason Harrison. As a junior suit assessing creative work, I’d never considered anything deeper than “I like it and it answers the brief” which, by every conceivable measure, is woefully inadequate.
The Loeries has released its annual rankings based on performance at the 2018 Loerie Awards, held in Durban in August 2018. This year, for the first time, points for finalists were included in calculating rankings (capped at 10 finalists); previously, points were only awarded for Bronze and above. Agencies The top three agencies are Joe […]
by MarkLives. This week we feature insight into Nando’s Afro-tising campaign by M&C Saatchi Abel.
by MarkLives. We kick off our new feature by highlighting Nando’s “#rightmyname” by M&C Saatchi Abel, which launched in February 2018.
by MarkLives. The IAB SA has announced the winners of the 2018 Bookmarks Awards. Congrats to all.
by MarkLives. We’ve emailed a panel of key industry executives for their take on the business impact of Cape Town’s water crisis, and their contribution towards avoiding it.
by Herman Manson. We list the most-read-about people on MarkLives during 2017.
The new creative partner for the M&C Saatchi South Africa Group is the multi-award-winning Neo Mashigo. Based out of Cape Town, his primary role will be to help build the M&C Saatchi Group of Companies by partnering Gordon Ray (founding partner: ECD Cape Town) and Adam Weber (partner: ECD Johannesburg) within M&C Saatchi Abel, as […]