by MarkLives. Following a five-month process, Ford has announced a global redesign of its marketing operations.
Search results for: Global Team Blue
Ford agency Blue Hive opens 17th office in Johannesburg
by Herman Manson (@marklives) Following a strategy employed in numerous markets across the globe, WPP and the Ford Motor Company have announced the launch of its dedicated agency, Blue Hive, into the South African market.
The agency blueprint that rocked the ad market
Two years ago the scene was radically different for Mike Abel, who had just returned from a stint in Australia, to start his own agency. As any agency person departing that market for these home shores will tell you, the market instantly starts talking tail between the legs, didn’t cut it, running for home wounded stuff.
Clover, your advertising is misguided
by Jarred Cinman. Permit me a moment of rare sanctimony for adland, if you will: this kind of lazy, unwise, poorly executed and embarrassing work demeans us all.
#CoronavirusSA: CMOs, it’s time to roll up our sleeves
by Danni Dixon. There are things that we as marketers can focus on right now so that we can get ready to pivot our brand, products and business for growth.
#CoronavirusSA: Covid-19 is reminding us to be human
by Vista Kalipa. Quietly and without fanfare, we’re seeing subtle changes in the way in which people interact in the business arena — in the way we communicate in emails, business calls, virtual meetings and online.
EXCLUSIVE: Dallas Glover new WPP Liquid MD
by MarkLives. Grey Africa has appointed Dallas Glover as MD of WPP’s bespoke agency for Distell, Liquid.
Young, Gifted & Killing It: Jay Badza
by Veli Ngubane. The founder of Orchard on 25 represents the future of the communications industry: young, intelligent, brave and ambitious.
Q5: The state of coding in SA, with Stephen van der Heijden [interview]
by Carey Finn. OfferZen’s VP of growth shares insights into the local software development scene — and what it means for adland.
#AgencyLeaders2019: Most-rated pitch consultant
by MarkLives. For 2019, IAS has been voted most-recommended pitch consultant in SA, with Yardstick as runner-up, by SA ad agency execs.