#Campaigns: Gillette honours #GogoNozizwe & the women like her
by MarkLives. We feature insight into the Nozizwe campaign for Gillette SA from Grey and SJ Myeza-Mhlambi of 7Films.
#CannesLions: South Africa makes Direct, PR shortlists
by MarkLives. South Africa has also made the Digital Craft, Entertainment and Industry Craft shortlists.
Clicks ’n Tricks: D&AD implores us to consider what it is to be human
by Charlie Stewart. I’m not convinced the D&AD Insight Report 2019 either hits the mark or provides many takeouts for South African creatives.
Brand trust, risk & purpose‑led marketing
by Sabrina Forbes. Melissa Attree, Palesa Madumo, Bridget Johnson and Mike Abel share their broader thinking on some of the key themes that emerged out of “Marketing Gets Nak*d”.
FastFoward: The future of power
by Marguerite Coetzee. The time into which a generation is born shapes the way that they view the world, and the impact they make on the world.
#AgencyLeaders2018: Most admired PR agency
by Herman Manson. Today we introduce another new category: which PR agency SA’s agency execs most admire.
#CannesLions: Health & Wellness, Pharma winners — SA takes Gold
by MarkLives. South Africa has walked off with its first Gold Lion for 2017 at this year’s Cannes Lions International Festival of Creativity.
Homegrown: Man-vertising, the shifting codes of masculinity
by Lynne Gordon. Marketers need to embrace new constructs to create “man-vertising” that speaks to new ideas of masculinity.
Shelf Life: Ask Afrika rewards SA’s iconic brands
Cheryl Hunter (@cherylhunter)’s weekly pick of recent product, packaging, design and food launches: South Africa’s favourite brands recognised, going LEGiT with Boity, and whisky workshops with Bruichladdich.
Grey is back, and heading north
by Herman Manson (@marklives) Volcano, an agency that this year entered its 21st year in operation the South African ad industry, has been resisting offers from the multinational networks for years. But, a year ago, WPP suddenly closed down its SA agency for Grey. Negotiations with Volcano started soon afterwards.