by Carey Finn. ACA CEO Mathe Okaba chats about her role, the inaugural South African Effie Awards, and nurturing young talent.
Search results for: Effie South Africa
2019 APEX Awards winners, name change announced
by MarkLives. A Lifetime Grand Prix was handed out at the 24th and final APEX Awards on Thursday night, 11 July 2019.
#Directory: Marketing & advertising associations
We take a closer look at industry bodies for the marketing and advertising sectors.
#CoronavirusSA: Adland responds to #covid19 • 27 Mar–3 Apr
by MarkLives. 30 Mar–3 Apr 2020: Tracking South African and African brand and agency reactions and news, related to the covid-19 (coronavirus) pandemic.
#BigQ2020: A new decade of change in the advertising industry
by Johanna McDowell & César Vacchiano. Where to from here? We present 10 trends for 2020 and the decade to come.
#BigQ2020: It’s the evolution of the world as we know it… not the end!
by Tumi Rabanye. The new year spells opportunity: a new way to raise the relevance of the agency-client relationship. But the change begins within.
Clicks ’n Tricks: Crafting a winning digital marketing award entry
by Charlie Stewart. I thought it’d be useful to offer some pointers as to what constitutes a winning award submission.
#AdForumSummit Day 3: DAN, IBM iX, Phenomenon & Havas
by Johanna McDowell. “Storytelling”, “narrative”, “agile” and “the holding company model is broken” are words and phrases being said most frequently during this summit.
Brands continue to challenge gender norms
by Leigh Tayler. 2017 has shown no sign of the growing consciousness around women, their rights and gender-stereotypes unravelling slowing down.
The Surgery: The age-old ad tactic
by Mimi Nicklin. Car-safety campaigns do this particular tactic notoriously well. But does it work for healthcare?