by Herman Manson. We wrap up our Big Q Consultancies series by pulling out the highlights and key insights from the individual contributions.
Search results for: Deloitte Consulting
Big Q Consultancies: You have to understand the context of clients
by MarkLives. We asked a panel of key industry execs for their take on consultancies eating ad agencies’ lunch. Next up is Heidi Custers of Deloitte.
M&C Saatchi Abel: Five years after the lords came calling
by Herman Manson (@marklives) Twelve people and Mike Abel sat on the floor of an empty office in Cape Town’s De Waterkant. The office had no furniture, his agency no clients and the great recession was in full swing. That was five years ago.
#Transformers: Bradlee Holcomb, the change agent
by Lebogang Tshetlo & Charles Mathews. “Every person is unique and, when it comes to transformation from a career perspective… nothing has changed for me,” says Bradlee Holcomb.
#BrandFocus: Disrupting & challenging the SA banking scene
by Sabrina Forbes. In 2017, TymeBank was the first new banking licence to be awarded in SA in 20 years.
#AgencyFocus: Promise Group — creating the remarkable
by Sabrina Forbes. In 2005, Marc Watson and James Moffatt set out to create an agency led by a concept that’s still highly visible on its office walls.
#BigQ2018: Strained budgets, profit margins to impact in various ways
by MarkLives. What are the expectations for the marketing and advertising industry in 2018? Next up is Xola Nouse of The Odd Number.
The broken brand/agency model can be fixed
by Brigitte Majewski. Here’s a four-step process that B2C marketers may follow to adapt their agency investments in the age of the customer.
Big Q Consultancies: Ad agency, consultancy biz models converging
by MarkLives. We asked a panel of key industry executives for their take on consultancies eating their lunch. Next up is Andy Sutcliffe of 34°.
Big Q Consultancies: Difficult to shake campaign-dominant logic
by MarkLives. We asked a panel of key industry executives for their take on consultancies eating their lunch. Next up is Joshin Raghubar of iKineo.