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Weekly Top 10: Fastest rising search terms from South Africans on Google

Date posted: November 26, 2012

With the help of Google Trends we are publishing the top 10 searched for phrases (minus the sexy stuff of course) by South Africans on Google over the previous seven days.

The 2012 Tax filing drew to a close on Friday and searches for and about the SARS efiling system dominates our list for fast rising web search terms on Google by South Africans. End of the month and the upcoming holiday season seems to have given retailers a boost – Pick n Pay, Game stores and Woolworths all headed higher in the fast rising searches list.

Fast rising searches

psl +150%
sars efiling +150%
efiling +140%
sars +90%
pick n pay +60%
computicket +50%
game stores +50%
supersport +50%
weather cape town +50%
woolworths +50%

Top 10 search terms

1. facebook
2. youtube
3. gumtree
4. google
5. gmail
6. facebook login
7. absa
8. fnb
9. yahoo
10. news

11. games
12. game
13. sars
14. weather
15. standard bank
16. love
17. efiling
18. maps
19. sars efiling
20. whatsapp
21. news24
22. cars
23. yahoo mail
24. nedbank
15. vodacom

Top 10 search terms minus social media/mail/search

1. gumtree
2. absa
3, fnb
4. news
5. games
6. game
7. sars
8. weather
9. standard bank
10. love

(For past data click here)

* Google Trends is intended for general analysis of volume patterns.
* When you see Breakout listed instead of an actual percentage, it means that the search term has experienced a change in growth greater than 5000%.

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